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This web site had the following in the site, "At the Madison Valley Ranch, situated on the banks of the Madison River near Ennis, Montana, our backyard is a fly fishermans playground." Our analyzers noticed that the web page stated " Big Sky Country views inspire, and the daily activity of our wildlife takes you back to a different time." The Website also said " You can escape from the hectic pace of everyday life and indulge in a luxury adventure where all the details are taken care of by our welcoming and attentive staff. A Four Night, T." The website's header had Montana fly fishing lodge as the most important optimized keyword. It is followed by Madison River fishing lodge, Orvis Lodge Montana, and Luxury fishing lodge which isn't as ranked as highly as Montana fly fishing lodge. The next words madisonvalleyranch.com uses is Fly Fish Ennis Montana. Fly Fishing Montana was included and could not be understood by search parsers.